Tom Grainger | Co-Founder & CEO

Tom Grainger, Co-Founder and CEO of Ignita

Ignita · London · 2024–present

Tom is co-founder and CEO of Ignita. He ran global client relationships in maritime with five and six figure deal cycles, then co-founded Advanced Client, a GTM and RevOps agency building outbound systems for Seed to Series C SaaS companies. He knows what a buyer needs to see before they take a meeting, and how to turn attention into revenue.

At Ignita, Tom runs strategy and client relationships. He connects the distribution work Remy builds to the B2B pipeline outcomes clients actually care about. Most agencies can make noise. Tom makes sure the noise converts.

B2B salesGTM strategyRevenue operationsOutbound systemsPipeline generation

Previous role

Co-founded Advanced Client in 2023, a GTM and RevOps agency building outbound systems for B2B SaaS companies from Seed to Series C. Delivered 2,000+ sales meetings booked across 30+ companies, including $447K closed-won revenue with $4.6M total pipeline for a single client.

Before that, global B2B sales in the maritime industry — managing five and six figure deal cycles across international accounts. That is where the conviction came from: the best distribution in the world does not close deals. Buyers need to be warmed, educated, and given a reason to act. Ignita is the agency that does both.