In-house storyteller

Hire the storyteller before your competitor does.

We find face-to-camera creators and place them inside tech companies. One hire that builds you an owned channel.

★★★★★
Trusted by elite founding teams
12-month development structure · monthly analysis
ST
storytellerface-to-camera
Owned reach, month on month
The 12-month arc
place
first posts
formats locked
flying
screened for instinct
ad reach stays flat ↝
Face-to-camera talent12-month structureMonthly analysisOwned channelCompounding reachFace-to-camera talent12-month structureMonthly analysisOwned channelCompounding reach
( 01 ) · The problem

Renting reach gets expensive.

VCs have started hiring storytellers on serious salaries. They’ve done the maths.

The demand is there. The supply chain isn’t. So we built it.

An in-house creator gets cheaper every month. An ad account doesn’t.

Cost per view over 12 months
dotted: paidsolid: in-house
Do the maths

An in-house creator gets cheaper every month. An ad account doesn’t.

storytelleron cameraownedcompoundingin-housestorytelleron cameraownedcompoundingin-house
( 02 ) · The playbook

From profile to placement to flying.

Step 01

Define the profile

We define it with you. Voice, formats, channels.

Document
Storyteller profile
voiceformatschannels
Step 02

Source from our network

TikTok and Instagram native talent that nobody in B2B is scouting.

The network
LM
KP
JA
RS
TD
NC
AB
+
Step 03

Screen for instinct

On-camera instinct, not follower counts.

screen test 04
Step 04

A 12-month structure

Onboarding, content strategy, formats, cadence, and monthly analysis from us. By month 12 they’re flying. And they’re yours.

Placement to flying
month 1
month 4
month 8
month 12
( 03 ) · Why us

We spot talent before the market prices it.

Talent scouts first

We’ve spent years spotting creator talent before the market prices it.

We know what good looks like on camera, and we’ve got the playbooks to turn it into pipeline.

Years
of creator scouting
12 months
from placement to owned channel
Proven
playbooks for hooks, formats and cadence

We shortlist before you pay anything. Ask to see the talent.

Get in Touch
( 04 ) · Is this for you?

Built for a specific kind of company

✓  This is for you if…

  • You’re tired of renting reach campaign by campaign.
  • You want a face the market associates with your brand.
  • You’ll back one hire for 12 months to build a channel you own.

✕  This is not for you if…

  • You want a videographer.
  • Nobody at your company will go on camera.
( 05 ) · FAQ

The questions founders actually ask

Do they work for us or for you?
Your choice. Straight placement where they join your team, or an embedded model where they stay contracted to us. Either way we support them for the full 12 months.
What if it doesn’t work out?
That’s what the screening is for. We test on-camera instinct before you ever meet them, and the monthly analysis catches drift early. We don’t place and disappear.
Why not just hire someone ourselves?
You’ll interview 5 people from a job ad. We’ve watched 1,000s of creators and know which ones can carry a brand on camera. Different talent pool entirely.

The best storytellers get hired once.

Get in Touch storyteller